FitMyFoot Business Advisory Board to Help Completely transform Foot Wellness

Leader in Personalized Insoles Releases its Patented Electronic Measurement App to Footwear Retailers

FitMyFoot, the leader in foot wellness and maker of the world’s most technically advanced tailor made insoles, now introduced the formation of its company advisory board. The new board combines tailor made footwear, enterprise and tech knowledge that will aid form the company’s innovation agenda.

FitMyFoot also announced today that it is making its award-winning Foot.Science application available to footwear retailers. The app can make it probable for them to offer on-line customers a way to get a far more precise in shape for their toes, therefore lessening high-priced online buy return charges.

“Vendors have been looking for techniques to make the online encounter a lot more personal for the shopper,” stated Chris Jolley, CEO of FitMyFoot. “The Foot.Science app is a sport changer for the sector, and we’re just obtaining started off. We’ve got the correct people today on board to support us keep on to thrust the innovation envelope.”

Introducing the customers of the FitMyFoot Advisory Board (in alphabetical order):

AnnMarie Coe Thomas, Founder, Tale Forward Internet marketing LLC

Thomas has nearly 20 yrs of working experience major high-tech internet marketing communications attempts. Right after beginning her vocation at PR company Weber Shandwick, Thomas spent ten years at Microsoft in divisions these kinds of as Xbox, customer application and Microsoft Promotion. Most recently, Thomas was VP of marketing for product incubation at ADP.

Thomas’ specialty: Making earn-wins for firms and their audiences by means of story.

Bill Snowden, Business Guru, Footwear Pro and Entrepreneur

As FootwearNews.com wrote, “Invoice Snowden has footwear in his blood – and he is expended many years building organizations.” Snowden is a globally seasoned government with a demonstrated file of good results spanning 15+ years of encounter in all aspects of enterprise, from product or service innovation to customer acquisition.

Snowden’s specialty: Harnessing the energy of data and turning it into easy to understand and significant messages for a flourishing ecommerce business enterprise.

Brian Riseland, Entrepreneur and Tech Organization Strategist

A 25-calendar year Microsoft veteran, Riseland has led income and marketing and advertising for industrial and customer solutions, these kinds of as Home windows, Dynamics, Azure and developer applications. He is founder of Laundry Genius, a domestic and commercial laundry services that will open its very first area in Everett, WA early up coming 12 months. He is also a significant-school basketball formal for the Pacific Northwest Basketball Officers Association.

Riseland’s specialty: Building effective go-to-current market tactics as a result of business transformation at scale.

Chris Carle, Footwear Pro and Entrepreneur

Above the study course of his 25-yr career, Carle has created a track record of results as a business enterprise chief of billion-greenback classes at Nike, targeted on purchaser insights, solution and brand name system, most not long ago for the $400M “Nike By You” company.

Carle’s specialty: Driving vision and method in which footwear, technologies and business meet.

Dan Madsen, Entrepreneur, Visionary and Philanthropist

Madsen is now Chairman and CEO of A person Eighty, a chief in hospitality. He has introduced and overseen a number of worldwide enterprises in both the B2B and B2C areas. Considering the fact that 1988, his enterprise philosophy has centered on folks, positively impacting the lives of personnel, buyers, and business enterprise associates every single day. This strategy led him to make the Just one Eighty Basis.

Madsen’s specialty: Setting up the correct combination of individuals, platform, and pipeline to positively impact the way company is performed.

Drew Nordstrom, Wealth Management Guru and Entrepreneur

Nordstrom has held roles that have taken him from the retail room, to the gig economic system, to his current placement as a primary consumer advisor at The Caprock Team. Prior to Caprock, Nordstrom co-founded and ran Zenledger.io, a venture-backed tax software package company for the cryptocurrency ecosystem.

Nordstrom’s specialty: Acquiring the most out of earnings streams to widen revenue margins.

About FitMyFoot

FitMyFoot (formerly Wiivv Wearables, Inc.) transforms Foot Wellness with the world’s most technically innovative insoles and sandals. With 10 patents protecting the personalized footwear and mobile area, FitMyFoot takes advantage of pictures of the customer’s foot by using the Foot.Science mobile application to produce customized, biomechanically optimized footwear for every single distinctive foot, bettering overall alignment, and lessening foot exhaustion and soreness. FitMyFoot algorithms are constructed on much more than 12-million details points and rising, and the products and solutions are validated in third celebration biomechanics laboratories and rigorously tested across hundreds of shoppers to assure optimum ease and comfort and function.