PITTSBURGH, Dec. 2, 2020 /PRNewswire-PRWeb/ — Paul Furiga thinks in the power of tales to shift hearts and improve minds so a great deal, he wrote the book on it.
The WordWrite president and main storyteller has composed “Getting Your Money S Tale: Why your Story Drives your Brand name,” which normally takes viewers on a charming journey into the artwork of storytelling to show that an organization’s reliable story is its ideal internet marketing asset.
Incorporating scientific experiments, expert findings and historical anecdotes, the e-book exhibits how stories are central to the human experience and identifies a new strategy, the Money S Story, the story higher than all some others, that answers why a person would obtain from, function for, invest in or companion with an organization.
“Even prior to we had published language, we shared tales. Now, many thanks to MRIs and other scientific applications, we can demonstrate the power of storytelling,” Furiga explained. “Way too normally, businesses neglect their stories. You will find significantly additional to a model than a flashy emblem or catchy tagline. Individuals reply very best to corporations that share their genuine tale. My hope is that this guide can help small business leaders unlock their Money S Story, providing the most effective advertising and marketing final results.”
Furiga founded his strategic public relations, electronic and inbound promoting company in 2002, and has his possess tale as a storyteller. He invested two decades as a journalist, together with covering the White Dwelling and serving as editor of the Pittsburgh Enterprise Periods, in advance of coming into PR. Under his management, WordWrite has become a nationally rated company and has produced a trademarked system for uncovering stories — StoryCrafting®.
“This ebook is the solution of years of storytelling encounter and the upcoming chapter in WordWrite’s story,” Furiga explained. “The tough get the job done of our workers about two decades built ‘Finding Your Money S Story’ feasible. Because working day just one, WordWrite has been uncovering, developing and sharing our clients’ stories, and that deep perfectly of accomplishment is a important contributor to this reserve.”
“Getting Your Money S Tale” is available on Amazon in paperback and e-e-book formats.
To study far more or acquire your duplicate, check out http://www.capitalsstory.com.
WordWrite is an award-profitable strategic general public relations, electronic and inbound marketing and advertising company. The Pittsburgh-dependent company can help providers uncover, build and share their Funds S Story, the most essential marketing device providers have, to reveal why someone would do business with them, spouse with them or work for them. For far more than 18 years, WordWrite has advised wellbeing treatment, manufacturing, nonprofit and qualified services businesses, which include Fortune 100 companies, with expert services from disaster communications to item launches.
Media Make contact with
Paul Furiga, WordWrite, +1 (412) 246-0340 Ext: 225, [email protected]